Coach

HIGER coaches have a proved track record of safety and stability, integrating economy and luxury. With mature chassis, popular design and excellent quality, they are widely acclaimed in the market.

City Bus

HIGER city bus opened a new horizon with its human-based design. Thanks to the substantial improvements in product design, quality, adaptability and performance, HIGER city buses are highly popular in all markets.

Van

HIGER van has been awarded the Flagship of Official and Business Travelling thanks to its outstanding quality and safe performance, which offers more choices to customers.

More

HIGER also focus on intelligent vehicles, ambulance, patrol wagon and cargo van.

Shining in Birmingham: Higer New Models Embark on a New Journey in the UK Premium Coach Market

Euro Bus Expo 2026 opened at the NEC in Birmingham, UK, on November 3, local time. Together with its UK distributor, Harris Bus & Coach, HIGER showcased three models—the Azure 9, V12, and V10—and officially launched the Azure 9, a city-bus developed specifically for the UK market. From intercity roads to city streets, HIGER is making a strong entry into the UK market with a comprehensive product line-up.



The Azure 9 is HIGER’s first model to enter the UK’s mainstream city-bus market, a mid-sized city-bus developed specifically for urban bus operations in the country. At 8.9 metres, it features a 4.5-litre Cummins Euro-6 engine paired with a Voith automatic transmission. Air suspension and disc brakes on both axles, together with a WABCO electronic braking system (EBS), equip the vehicle to handle the demanding stop-and-go conditions of urban routes. Standard interior features include an LED next-stop information display, USB-C charging ports at every seat, and an Ardent hearing loop system. The vehicle has a rated capacity of 63 passengers, with a flexible mix of fixed and folding seats, a dedicated wheelchair space, and a lightweight wheelchair-accessible boarding ramp. Its compact dimensions and flexible passenger accommodation directly address the challenges of operating urban feeder routes in the UK.



For the UK market, HIGER and its distributor have put together an ultra-competitive operation support plan for the Azure 9: a 3-year/300,000km manufacturer's warranty and a service network built around approximately 50 Harris Bus & Coach service locations. Every operating area is within 150km and a 90-minute drive of the nearest service location. “We see significant opportunities for the Azure 9 in the UK scheduled-service market,” said newly-appointed Harris Bus & Coach Managing Director, Dave Porter. “This is an established HIGER product, with Euro-6 Cummins power and Voith automatic transmission – a proven combination for operators – and a specification designed specifically around the demands of urban bus operation.

“Just as importantly, we’re bringing it to market with ultra-competitive pricing and backing it with our 3-year / 300,000km manufacturer’s warranty. Our increasingly established 50-point dealer network will also be a key consideration for operators. That combination gives customers another option in a market where acquisition cost, reliability and whole-life economics are increasingly important considerations.”


The V12, displayed alongside it, sent an even stronger signal to the industry. The HIGER V12 luxury coach had already joined the FlixBus UK network, beginning large-scale trials in regular service to comprehensively assess its reliability, operational performance, and whole-life economics. At this year’s exhibition, the V12 stood out in FlixBus’s iconic green livery. Shamil Maindiratta, Managing Director, FlixBus UK, said, “Delivering a high-quality experience for every journey is our priority. This starts with safe, reliable and modern vehicles which include the key features expected from every FlixBus service: the iconic green, charging points and comfortable seats. As we continue our path towards market leadership, with our ambitious growth plans for 2027, we are keen to see the results of the HIGER V12 as part of our expanding network.” The V10, exhibited alongside the V12, has also gained market recognition: it has already been purchased by UK operator BENNETTS. Together, the two models gave UK visitors a comprehensive view of the capabilities of HIGER V-series.




The UK is one of the world’s most mature and demanding bus and coach markets. Euro-6 emissions regulations, rigorous operational assessments, and deeply entrenched brand perceptions create formidable barriers to entry. HIGER is meeting these challenges head-on with a complete package of product, warranty and dealer-network support: vehicles developed specifically for local operating conditions, nationwide parts and service support, and warranty standards benchmarked against leading global manufacturers. This approach reflects confidence in the quality of Chinese-built vehicles, alongside a deep understanding of European operating needs.



From BUSWORLD in Belgium to FIAA in Madrid and Euro Bus Expo in Birmingham, HIGER is gaining access to European markets through proven products, giving operators meaningful reassurance with responsive service support, and delivering tangible value to customers through whole-life economics. By bringing dependable, cost-effective Chinese-built buses to Britain’s streets, HIGER is supporting more sustainable and efficient mobility across Europe’s bus and coach sector.



Privacy Statement

PRIVACY STATEMENT

This Privacy Policy explains how the personal information (" Data ") you provide to and collected by Higer Bus Company Limited (" Us ", "our" or the "Company") through this Website will be processed in accordance with applicable laws and regulations.

We are committed to protecting and respecting your privacy.


1.    How do we get the data

The following data may be collected, processed and stored:


SCENARIO

PERSONAL DATA

Sales marketing

l Contact person (such as legal representative/responsible person, agent, service return contact person), contact number, fax, gender, nationality, email address, hobbies, marital status, religion.

after-sale service

l Contact person (such as: the person in charge of the maintenance station, service station salesman, repairman, repairer, car owner), nationality, contact telephone, fax, E-mail, contact address, ID number, account information;

l Factory number, vehicle VIN code, vehicle license plate, total mileage, factory date, engine number, serial number, diagnostic data.

the use of vehicles

End function

Vehicle performance and operation data, such as vehicle component information, light signals, door signals, interior environment, vehicle electrical status, braking information, battery usage, engine data, tire status.

Vehicle and cloud interaction management

Location information, vehicle Vin code, vehicle operation data, such as braking, power, body status information.

Driver assistance alarm

Driver image information, positioning information, vehicle operation data, such as speed, steering, steering wheel Angle, braking, gear position, function switch information, fatigue warning information, blind area alarm information, blind area image information, driving area alarm information, vehicle front image information.

Remote upgrade and diagnosis

Vehicle brand, vehicle series, vehicle configuration, vehicle VIN code, vehicle ID, software version, hardware version, device ID, device key, diagnostic report, diagnostic log, location information.

vendor contact

Contact, phone, email, fax, address


In addition, in order to meet the requirements of laws and regulations such as 2021/1341/EU, 2023/2590/EU, ECE R151/R159/R158, the cameras and sensors installed on the vehicle are mainly used to collect video stream images for vehicle early warning to ensure vehicle safety, and will not collect any biological information from you. The data collected by such sensors will also not be used to track you or identify you personally. We will install monitoring systems in some vehicles as specified by customers/dealers, the ownership of the data in the monitoring system does not belong to us, and we will not process (including but not limited to collect, store, use, change, delete and other processing measures) any data in the monitoring system.

The ADDW or DDAW works without the use of biometric information, including face recognition of anyone in the vehicle. The system analyse the eyes information and driver's face information. These informations are only used to detect distraction features, and there will be no face recognition functions based on observed facial image, therefore it will not violate any personal privacy or security in the vehicle The system only records/deals with the data which is necessary to work within the closed loop system and only outputs warning signal, but it will not be involved in data storage and transmission. The system complies with GDPR regulations.

Typically,you provide this data to us, but in some cases, we may collect data about youfrom third parties or public records. We protect data obtained from such third parties in accordance with the practices described in this Privacy Statement.


2.    How do we use data

Wemay process the data we collect for the following purposes:

i.   Meet any specific information requests that you submit through the Website;

ii.  To discover and meet the needs of our current and potential customers (marketing),for example by conducting market research or conducting customer satisfactionsurveys, sending business communications and newsletters, and advertising abou tour products and services. All of these activities may be carried out by hardcopy, automatic or electronic means, including by letter or email, telephone (such as automated smart outbound, SMS, MMS, fax) and any other means (such aswebsites, mobile applications);

iii.  Fulfill our contractual obligations, such as: providing services required by customers,providing on-board functions on demand, providing remote diagnostics, upgradingand making maintenance plans, and providing support;

iv.   Share your information with our other subsidiaries and affiliates, as well as our network of authorized resellers and distributors, who may use the information to send business communications and advertise their products and services, orto conduct market research and customer satisfaction surveys.


Please note that you can withdraw your consent at any time by sending an email to Privacy@higer.com 。


Data may be processed electronically in IT systems or manually in paper form. Datawill be processed and stored throughout its life cycle, in accordance with theprinciples of fairness, legality and transparency, and in compliance with applicable laws and regulations to ensure data security and confidentiality.


3. Impact of failure to provide data

Submission of data was never mandatory. However, failure to provide the required data,which is marked as required, may prevent us from providing the services orproducts you require, or may cause us to provide the services or products you require less than ideal. On the other hand, if the data marked as optional isnot provided, you can obtain the service or receive the product in any case.


4. How do we share your data

Weare a company specializing in the manufacture of buses, and subject to the applicable laws and regulations regarding data storage and cross-bordertransfer of data, data may be shared and passed on to the trustee, such as: Our subsidiaries, affiliates, and joint ventures, service product suppliers,authorized resellers, distributors and business partners in or outside the People's Republic of China in which we are directly or indirectly involved havespecific contractual obligations and may only use them for the purposesdescribed above.


Data may be provided to other trusted trustees in order to fulfill legal obligations, manage and maintain the security of the Company, protect therights or property of the Company, and respond to orders from relevant government authorities.


5. Retain your personal data


5.1 In order to provide you with products or services, your data may be transferred tothe territory of the People's Republic of China, including storing such data indigital or physical databases managed on our behalf. Database management anddata processing are limited to the above data processing purposes, and we willperform the necessary assessments required by laws and regulations and meet therequirements of privacy protection laws to ensure that data is adequatelyprotected.


5.2 For the purposes stated in the Cost Statement, we will retain and maintain yourpersonal data in our systems and files for the shortest period permitted by lawand regulations, taking into account legal and contractual requirements whereapplicable, unless the storage period is extended for your benefit.


When the data is no longer necessary for the purpose for which it was processed, thedata will be deleted or stored in a form that does not allow the identificationof the data subject, provided that we are not legally required or permitted tohold the data.


5.3 During the data retention period, if we receive your deletion request, we will deleteyour personal data according to your request, unless it needs to be retainedfor a certain period of time according to the requirements of relevant laws andregulations. In any case, we will comply with the above principles and theguidelines provided by the relevant privacy authorities in this regard.


6. Your rights to your data

Youmay exercise your rights under applicable laws and regulations, including:

Right to information andaccess: theright to receive an explanation from the processor as to how your personalinformation is processed, for what purpose and with whom it is shared, and theright to request access to your personal data.

Right of correction: The right to request theprocessor to correct personal data that you may consider inaccurate and tocomplete incomplete information, including by providing a supplementarystatement.

Right to deletion: The right to request theprocessor to delete your personal data without undue delay, subject toapplicable laws and regulations.

Right of data portability: The right to request theprocessor to transfer your personal data to another designated processorwithout being obstructed by the processor.

Right to withdraw consent: You can withdraw your consentto the collection, storage and processing of your personal data at any time.


Youcan exercise these rights by contacting us in the following ways:

Email to: Privacy@higer.com


If you send us a request, we may need to obtain additional personal information from you to verify your identity and contact you if necessary. Thisinformation, as well as other data already in our possession, will be processedin accordance with applicable law to meet your request. When necessary, certain information may be transferred to a subsidiary or affiliate of Higer Bus Company Limited asa trustee to meet your requirements. Your personal data will be processed foras long as it takes to evaluate and process your request, after which your data will be archived for an appropriate period of time so that we can demonstrate that the request has been processed correctly and in a timely manner.


7. Updates to this Privacy Statement

This Privacy Statement is updated in 07,2025 . We reserve the right to modify orupdate this Privacy Statement at any time to adapt to changes in laws,regulations and our processes. We will post updates on this site from time to time, and this information is effective at the time of Posting. We encourage you to periodically review this Privacy Statement to understand how we protect your information.